Personally i think every backlink counts and that organic natural linking will beat any PPC campaign hands down, especially once it has its roots deep into the heart of google after time. Think Johnny Appleseed but in a backlinking kinda way

There are a lot of ways to get backlinks to your site. One of the quickest though is with directory submissions. Yes, they are not nearly as powerful as they once were, but they still count. I have had success using JUST directories to rank for some lower competition local terms, so even if the value is small it is there.

Also there are tons of directories out there to submit too and most are free.

A couple tips – don’t waste time on these directory submissions. If the site’s CAPTCHA is acting up, just move on. If there is a charge, no matter how small — move on. If they require a link back from your site then move on as well. Conversely, some will just need a link back in general and not from your actual site. If this is the case, you can create a blogger blog and just throw the link up there.

Here are some great directory resources:

• DMOZ – The first directory to submit to. The most powerful and the only one to truly care a lot about.
• Add URL – A huge list of directories to submit to.
• Strongest Links – Another directory list
• Directory Critic – Yet another directory list

Enjoy!

Hayden